Use Jungian archetypes to build a deeper brand

I am working on a #branding tool (name, tone, voice) based on Carl Jung's archetypes. It will help brands develop a persona that consumers will relate to deeply.

I am adding this to other Lawless Marketing frameworks and exercises that employ the psychology of color, Gestalt theory, propositional density, and others to develop strong brands (palettes, logos, fonts, messaging).

Want to know more? #godeep#reboot2020#marketing#amusement#LBEVR#VR

https://exploringyourmind.com/twelve-jungian-archetypes/